MAKE.BELIEVE CAMPAIGN, SONY
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Image Concept, Art Buying, Photo Editing and Production for Sony.
The topics Play, Listen & Create of the make.believe
campaign are transformed into expressive sportive and
everyday actions.

For this project we have the pleasure to work together with
dancers of the Forsythe Company. The ensemble is internationally
known for its experimental dance language.

Client | Sony
Creative Direction | Stefan Hauser
Art Direction | Bianca Elmer
Agency | hauser lacour
Photographer | Dominik Mentzos
Dancers | CYRIL BALDY, Fanni Varga









SERIEN.COM, INTERACTIVE DESIGN
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Corporate Design and Website for Serien.lighting, one of the leading lighting designers in Germany.
The goal in designing this website was to convey core characteristics and topics related to a fascination with design, technology and light.
It provides retailers with simple and clear access while also making the site interesting for visitors. Since what is special about every luminaire
is also reflected in its name, each lighting unit is staged together with
its name, thus forming an entity and becoming a single mini-brand.


AWARDED | DDC 14 Award /Gold, ADC Award /Bronze, Red Dot Award /Winner 2013
CLIENT | Serien.lighting
Creative Direction | Laurent Lacour, Bianca Elmer
Art Direction | Bianca Elmer
Strategic Planning | Laurent Lacour
Project Management | Felix Damerius
Programming | BlueMars
Lead AGENCY | hauser lacour







Serien.lighting Catalogue
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Concept and design for the serien.lighting catalogue.

CLIENT | Serien.lighting
Art Direction | Bianca Elmer
Lead AGENCY | hauser lacour





























Bianca Elmer | Communication Design
info@biancaelmer.de 


© 2014 Bianca Elmer