SERIEN.COM, INTERACTIVE DESIGN
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Corporate Design and Website for Serien.lighting, one of the
leading lighting designers in Germany.

The goal in designing this website was to convey core
characteristics and topics related to a fascination with design, technology and light.

It provides retailers with simple and clear access while also
making the site interesting for visitors. Since what is special about
every luminaire is also reflected in its name, each lighting
unit is staged together with its name, thus forming an entity and becoming a single mini-brand.


CLIENT | Serien.lighting
Creative Direction | Laurent Lacour, Bianca Elmer
Art Direction | Bianca Elmer
Strategic Planning | Laurent Lacour
Project Management | Felix Damerius
Programming | BlueMars
Lead AGENCY | hauser lacour


AWARDED
DDC 14 Award /Gold ADC Award /Bronze
Red Dot Award /Winner







IFA and Light+Building, Brandspace Design
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Stand design, interactive exhibits and product communication for Sony, Siemens, Serien.Lighting and Osram.

Visual communication for the Sony trade-fair stand at the ifa 2012. we were responsible for the visual communications side to the concept as well as its design and realization across 6,000 sq. m.

For Siemens we developed i.a. an interactive
high performance exhibit which documents the product developers’ intense analysis of coffee: production, processing,
technical aspects and culinary presentation.

CLIENT | Siemens, Sony
AGENCY | hauser lacour Communication Design
Photographer | Becker Lacour

CLIENT | Osram
AGENCY | KMS Blackspace






MAKE.BELIEVE, Concept & Production Management
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Image Concept, Art Buying, Photo Editing and Production for Sony.
The topics Play, Listen & Create of the make.believe
campaign are transformed into expressive sportive and
everyday actions.

For this project we have the pleasure to work together with
dancers of the Forsythe Company. The ensemble is internationally
known for its experimental dance language.

Client | Sony
Creative Direction | Stefan Hauser
Art Direction | Bianca Elmer
Agency | hauser lacour
Photographer | Dominik Mentzos
Dancers | CYRIL BALDY, Fanni Varga







PROPELLER, Movie
watch it!









TWIN, Movie
watch it!







Formal Beauty & Function, Catalogue
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Concept and design for the serien.lighting catalogue.

CLIENT | Serien.lighting
Lead AGENCY | hauser lacour
Art Direction | Bianca Elmer












Seeing as Thinking, Exhibition Publications
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Publications for the exhibition "Seeing as Thinking“, Museum of Contemporary Art in Siegen.

In single and multiple film projections, in linear and spatial assemblies of film and sound Eske Schlüters explores the perception of loosely connected moving images and film sequences not conjoined by an underlying strict narrative. The artist examined grand themes of motion picture history: love, truth, and death, concepts also regarded as the classic themes of philosophy..

CLIENT | Museum für Gegenwartskunst Siegen
AGENCY | hauser lacour
CREATIVE & Art Direction | Laurent Lacour, Bianca Elmer

AWARDED
100 beste Plakate












Bianca Elmer | Communication Design
info@biancaelmer.de 


© 2015 Bianca Elmer